What is Thailand Famous For? Top 11 Things to Do

Thailand, the Land of Smiles, offers an incredible mix of rich culture, stunning landscapes, and unique experiences.

I've lost count of how many times I've visited, but each time I'm still captivated—whether I'm lounging on the soft sands of Koh Samui, exploring hidden coves on Koh Phi Phi, having close encounters with elephants, or getting lost in the hustle of vibrant markets.

Let me take you through the things that make it so special, and share some of my favorite experiences along the way.

1. Sun-soaked Beaches & Islands

Thailand's beaches are world-renowned, offering everything from lively shores to tranquil retreats.

For families, Phuket is perfect, with its wide variety of family-friendly resorts and activities. If you prefer something quieter, Koh Samui offers a serene escape with its beautiful beaches and luxury resorts—especially during the rainy season when it remains more sheltered from heavy rain than other islands.

For a more off-the-beaten-path experience, Koh Lanta offers uncrowded beaches and a laid-back vibe. Alternatively, you can venture to Koh Tao for diving and snorkeling, or seek an adventure-filled escape to Koh Phi Phi, famous for its vibrant nightlife and crystal-clear waters.

Travel with us for special experiences, like a luxury longtail boat ride to secluded coves or a floating retreat for a truly intimate experience. Let us guide you to the perfect beach escape, tailored to your dream vacation.

2. Majestic Temples & Spiritual Landmarks

Thailand is home to over 40,000 temples, making its spiritual landmarks one of the country's most iconic attractions.

The Grand Palace in Bangkok is a must-see, home to the revered Emerald Buddha, while Wat Pho will impress you with its towering 46-meter Reclining Buddha. For a truly unique experience, don't miss the chance to book a relaxing massage at Wat Pho, known for its traditional Thai massage school.

For stunning photography, Wat Arun offers intricate details and breathtaking views, especially at sunrise or sunset. Meanwhile, Wat Rong Khun (White Temple) dazzles with its gleaming white exterior and artistic design, making it a perfect spot for your camera.

For a more personal touch, visit Wat Phra That Doi Suthep in Chiang Mai, where you can join monks in their chanting ceremony, or experience the peaceful giving of alms at Wat Chedi Luang—a truly unforgettable moment.

If you prefer to avoid the crowds, let us guide you to quieter spots like the historic temples in Ayutthaya, such as Wat Mahathat, where you can enjoy both beauty and tranquility.

Suggested reading: 10 Famous Temples in Thailand You Can't Miss Out On

3. Colorful Festivals

Thailand's calendar is packed with lively festivals. Each one highlights the country's vibrant culture.

One of the most famous in recent years is the Yi Peng Lantern Festival in Chiang Mai. Held in November, this magical event features thousands of lanterns lighting up the night sky in a breathtaking spectacle. Book your tickets with us to secure your spot and immerse yourself in this unforgettable experience.

This festival is often paired with Loy Krathong, where you can release your own lantern or floating offering onto the river for good luck.

For families, the Songkran Festival in April is a must-experience. The streets transform into the world's largest water fight—a fun, refreshing way to celebrate the Thai New Year.

If you're after something more unique, don't miss the Chiang Mai Flower Festival in February, where you can enjoy vibrant flower displays and colorful parades, or the Phuket Vegetarian Festival, a fascinating cultural event filled with intriguing rituals and processions.

4. Thai Cuisine and Cooking Classes

The flavors of Thailand are world-renowned. Thai cuisine isn't just about eating; it's a journey of taste and tradition. From street vendors to upscale restaurants, dishes like Pad Thai, green curry, and Tom Yum soup will tantalize your taste buds.

For food lovers, Bangkok's Chinatown is a must-visit, where you can sample everything from flavorful noodles to Thai-style barbecue. Or, take a food tour in Chiang Mai, where we'll guide you to hidden local gems serving specialties like khao soi (curry noodle soup) and Sai Oua (northern Thai sausage).

To truly immerse yourself, why not join a hands-on cooking class in Chiang Mai? We've selected a local farm-based school where you'll harvest ingredients and cook them on-site. Alternatively, cook with a Thai family in their home for a more intimate, authentic experience.

5. Elephants: Gentle Giants of Thailand

Elephants are one of Thailand's most iconic symbols, and Chiang Mai is the best place to experience these gentle giants.

Whether you want to feed, bathe, walk with them, or even stay overnight at a sanctuary, we've carefully researched over 15 ethical sanctuaries to find the best options for you.

At these sanctuaries, you'll learn about elephant conservation while connecting with these magnificent creatures in a peaceful, natural setting.

But remember, riding elephants is not part of ethical sanctuaries—our focus is on their well-being and your meaningful connection with them.

6. National Parks: Nature's Wonders

Thailand is home to some of the world's most stunning national parks, filled with lush jungles, cascading waterfalls, and diverse wildlife.

Khao Yai National Park, a UNESCO World Heritage site, is ideal for spotting elephants and gibbons while hiking to the stunning Haew Suwat Waterfall.

For a unique experience, stay in a treehouse in Khao Sok National Park, surrounded by rainforest—great for families. Erawan National Park offers the chance to swim in its famous seven-tiered waterfall, a perfect spot for a refreshing day out with kids.

If you prefer cooler weather and panoramic views, Doi Inthanon National Park is the place to hike, with trails leading to Thailand's highest point.

Let us help you find the perfect park for your adventure, whether you're seeking wildlife, waterfalls, or a family-friendly escape.

Related reading: Best Trails and Hikes in Thailand.

7. Bustling Markets

No trip to Thailand is complete without exploring its vibrant markets.

In Bangkok, the famous Chatuchak Weekend Market is a must-visit for its endless aisles of clothes, antiques, and street food. For something more unique, explore the Maeklong Railway Market, where vendors quickly pack up their stalls when the train passes through—an experience you won't forget.

The Damnoen Saduak Floating Market offers shopping from boats along the canals, while Amphawa Floating Market gives a more local vibe, especially in the evenings, where you can enjoy fresh seafood and boat rides.

In Chiang Mai, the Night Bazaar is perfect for local handicrafts and food, while the Sunday Walking Street Market offers art and street snacks.

Suggested reading: The Top 5 Floating Markets near Bangkok: Experts' Pick.

8. Vibrant Nightlife

When the sun sets, Thailand's nightlife scene is a vibrant mix of excitement, culture, and energy.

In Bangkok, the iconic rooftop bars like Sky Bar offer panoramic views of the city, while Chinatown (Yaowarat) comes alive with street-side bars, neon lights, and delicious late-night street food. For something more energetic, head to Khao San Road, where backpackers gather to party till dawn.

If you're in Chiang Mai, enjoy live music at cozy bars like The Riverside, or immerse yourself in the laid-back vibe of a local pub. For a more traditional experience, Nimmanhaemin area has some cool spots that blend craft cocktails with the local arts scene.

Over on the islands, Koh Phi Phi is known for its beach parties, with DJ sets and bonfires lighting up the shore. For a more relaxed vibe, Koh Samui offers chic beach clubs where you can sip cocktails while enjoying the sunset.

9. Shopping

Thailand is a shopper's paradise, from high-end boutiques to vibrant markets. In Bangkok, visit Siam Paragon and EmQuartier for luxury brands, or Siam Square for trendy local designs. If bustling markets are more your style, don't miss Chatuchak Market in Bangkok—one of the world's largest weekend markets.

In Chiang Mai, the Sunday Walking Street Market offers stunning local handicrafts like silverware and textiles. Don't miss Bo Sang Village for traditional hand-painted umbrellas.

For souvenirs, Thai silk, spices, and local teas are perfect keepsakes.

10. Muay Thai: The Art of Thai Martial Arts

Muay Thai is more than just a sport; it's a piece of Thailand's cultural heritage. Known as the "Art of Eight Limbs," this traditional martial art is both powerful and graceful. You can watch live matches or even take part in a Muay Thai training session to experience it firsthand.

For those interested in Thai culture, this is a must-see experience. We can arrange your visit to a local gym or fight night, so you can truly understand what makes this martial art so special.

11. Ladyboys: A Unique Aspect of Thai Culture

Thailand's unique gender culture is a topic of intrigue for many visitors. Ladyboys, or kathoey, are an integral part of Thai society and are celebrated in music, film, and entertainment.

You can experience this unique aspect of Thai society through vibrant ladyboy cabaret shows, like the Calypso Cabaret in Bangkok or Moulin Rouge in Pattaya, where dazzling performances offer insight into their role in Thai culture. For a deeper experience, meet kathoey in more personal settings to hear their stories. Let us guide you through this fascinating cultural journey with respect and understanding.

Explore the Best of Thailand with Us

With so much to explore, Thailand is a destination that leaves a lasting impression. Whether you're seeking adventure, relaxation, or cultural immersion, our customized travel services can help you create the perfect Thai experience. Start planning your journey today and discover why Thailand is truly unforgettable!